Immersion and Tencent Announce Agreement on Adoption of Haptics in Upcoming Mobile Game

Immersion Corporation (NASDAQ:IMMR), the leading developer and licensor of touch feedback technology, and Tencent, one of the leading internet companies in China, today announced an agreement to adopt haptics in Tencent’s upcoming 3D action role playing game, “Kowloon War.” Immersion will work with Timi Studios, Tencent’s in-house creative studio, to design and develop tactile effects for the game.

Haptics amplify the sense of immersion, and add excitement and engagement in games. Immersion’s Haptic Gaming SDK enables game developers, like Timi Studios, to leverage the vibration motor in Android mobile devices to create tactile effects that complement game action and sounds.

“Haptic technology is perfect for ‘Kowloon War,’” said Shuo Liu, managing director, Greater China, Immersion. “The design of the game provides great creative direction for adding tactile effects to enhance game play. We are excited to be working with Tencent and Timi to help them bring a richer experience to their users.”

Immersion’s Haptic Gaming SDK is a part of Immersion’s TouchSense® offerings for mobile game developers. TouchSense technology enables the use of tactile effects in games in the vast majority of Android mobile devices on the market today, with optimal haptic performance when the games are played on mobile devices running TouchSense technology in the operating system.

About Tencent

Tencent uses technology to enrich the lives of Internet users. Every day, hundreds of millions of people communicate, share experiences, consume information and seek entertainment through our integrated platforms. Tencent’s diversified services include QQ and Weixin/WeChat for communications; Qzone for social networking; QQ Game Platform for online games; QQ.com and Tencent News for information, and Tencent Video for premium video content.

Tencent was founded in Shenzhen in 1998 and went public on the Main Board of the Hong Kong Stock Exchange in 2004. The Company is one of the 50 constituent stocks of the Hang Seng Index. Tencent seeks to evolve with the Internet by investing in innovation, providing a hospitable environment for partners, and staying close to users.

About Immersion (www.immersion.com)

Founded in 1993, Immersion (NASDAQ:IMMR) is the leading innovator in haptic technology. The company's touch feedback solutions deliver a more compelling sense of the digital world. Using Immersion's high-fidelity haptic systems, partners can transform user experiences with unique and customizable touch feedback effects; excite the senses in games and videos; restore "mechanical" feel by providing intuitive and unmistakable confirmation; may improve safety by reducing distractions while driving; provide realistic touch feedback when performing robotic medical procedures and training simulations; and expand usability when audio and visual feedback are ineffective. Immersion's technology has been adopted in 3 billion digital devices, and provides haptics in mobile phone, automotive, gaming, medical, and consumer electronics products from world-class companies. With over 2,100 issued or pending patents in the U.S., China and other countries, Immersion helps bring the digital universe to life. Learn more at www.immersion.com or www.touchsense.com.

Forward-looking Statements

This press release contains "forward-looking statements" that involve risks and uncertainties, as well as assumptions that, if they never materialize or prove incorrect, could cause the results of Immersion Corporation and its consolidated subsidiaries to differ materially from those expressed or implied by such forward-looking statements.

All statements, other than the statements of historical fact, are statements that may be deemed forward-looking statements, including, but not limited to statements regarding Tencent, Timi Studios, the use of Immersion’s TouchSense technology by mobile game developers and publishers, and the use of Immersion’s TouchSense technology in mobile devices.

Immersion's actual results might differ materially from those stated or implied by such forward-looking statements due to risks and uncertainties associated with Immersion's business, which include, but are not limited to: unanticipated difficulties and challenges encountered in product development efforts (including with respect to TouchSense technology) by Immersion and its licensees; unanticipated difficulties and challenges encountered in implementation efforts by Immersion’s licensees; adverse outcomes in any future intellectual property-related litigation and the costs related thereto; the effects of the current macroeconomic climate; delay in or failure to achieve commercial demand for Immersion's products or third party products incorporating Immersion's technologies; and a delay in or failure to achieve the acceptance of touch feedback as a critical user experience. Many of these risks and uncertainties are beyond the control of Immersion.

For a more detailed discussion of these factors, and other factors that could cause actual results to vary materially, interested parties should review the risk factors listed in Immersion's most current Form 10-K and Form 10-Q, both of which are on file with the U.S. Securities and Exchange Commission. The forward-looking statements in this press release reflect Immersion's beliefs and predictions as of the date of this release. Immersion disclaims any obligation to update these forward-looking statements as a result of financial, business, or any other developments occurring after the date of this release.

The use of the word “partner” in this press release does not mean a legal partner.

Immersion, the Immersion logo, and TouchSense, are trademarks of Immersion Corporation in the United States and other countries. Tencent, Timi Studios and Kowloon War are registered trademarks or trademarks of Tencent.

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