Giant Propeller Launches the Watch Porn Campaign - Controversial or Pure Genius?

CULVER CITY, CA, December 08, 2016 /24-7PressRelease/ -- A digital marketing agency recently launched a campaign that not only has heads turning, but has initiated the question, "Did they really just do that?" In an advertising world where controversy can be King, the newly launched "Watches.com - Caught You Looking" campaign, by Giant Propeller, a Southern California digital advertising agency, definitely speaks to bold, daring and way over-the-top, with the hashtag "#WatchPorn" and taglines such as "No one likes the amateur stuff", "Get your strap on" and "Show your wrist some love". The main question here however, is whether or not this agency went too far. Time will soon tell, as Google and other search engines will reject anything that is related, or states anything to do with pornography. The funny part is that the campaign has nothing to do with the porn industry, but with actual watches. Industry marketing experts are applauding the campaign as absolute genius.

"We came up with #WatchPorn as the campaign's message because it just made too much sense. Every guy that owns a watch is familiar with the term, and we knew that the hashtag was wide open for deep exploitation through humor," said Jordan Freda, CEO and Creative Director, Giant Propeller. "Our audience is men ages 22 - 40, therefore it is safe to assume they all watch porn, and as watch lovers they all #WatchPorn."

What exactly is #WatchPorn? #WatchPorn is popular hashtag where watch lovers around the world post photos of their favorite watches. With 8.5 billion posts in the #WatchPorn social media community, Giant Propeller saw the opportunity to market Watches.com in this very controversial way and showcase Watches.com most diverse and unique purchasable watch collection on the internet.The agency decided to "rock out with their clock out" and created a digital advertising campaign that featuring 5 of the hottest Watch Porn stars on Watches.com to include Xeric's "Halograph Automatic," QLOCK2's "W Time In Words," Mr. Jones' "Last Laugh," EONE TIME's "Bradley" and Devon's "Tread A Time Belt." Giant Propeller without question is a pinnacle in the digital advertising world of advertising, exemplifying that nothing is off limits - porn included and Watch Porn, specifically for this boldly creative campaign.

"We are very thankful our client Watches.com is a group of bad-asses who immediately understood our humor and supported our creativity," said Mike Bodkin, Co-Founder and Executive Producer, Giant Propeller. "The feedback we have received from our peers and general public has been amazing. We are excited to see the campaign results pour in."

About Giant Propeller
Giant Propeller is a digital marketing agency for emerging brands and startup companies. The agency offers a full spectrum of services including branding, website development, video, design, crowd funding, post-production and visual effects. Giant Propeller works on projects of all shapes and sizes. Giant Propeller is an award-winning digital marketing agency and their work has been featured in Forbes, Variety, ABC and Gizmodo. For more information, to enjoy agency video work examples or to request a complimentary consultation for your project, please visit: http://www.giantpropeller.com

Contact: Michele Smith
Tel: 916.971.9617
E-mail: michele@mcommunicationsinc.com
www.mcommunicationsinc.com

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