Klout, the San Francisco-based startup that measures people’s “influence” across a variety of social networks, has made its first acquisition with the purchase of Blockboard, a Twitter-like mobile app that functions as a community bulletin board letting users post messages viewable to other people in their immediate area.
Financial terms of the deal haven’t been disclosed, but it looks like an acqui-hire more than anything else. Blockboard, which was previously known as BlockChalk, raised $1 million in a seed funding round back in May 2010, and since then the service does not appear to have generated any revenue. The four-person Blockboard team will be joining Klout, and according to the companies the Blockboard product will live on post-deal.
Klout announced the deal in a blog post Tuesday, writing:
“Blockboard has built an amazing local-mobile app that connects neighbors to build stronger communities through technology… With their experience, Blockboard brings an awareness of how social media can be meaningfully woven into the fabric of a local community, as well as a killer mobile app development team.”
Klout kept a relatively low profile for a couple months after some privacy-related snafus last year, so the announcement of the Blockboard acquisition serves as a public relations re-entry of sorts. It looks like Klout is not giving up any time soon, and it will be interesting to see how the company develops on the mobile and local fronts going forward.
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