By: via PR Newswire
Reminder: Media Advisory - New Canadian Olympic Team campaign to be unveiled

TORONTO, May 6, 2012 /CNW/ - The Canadian Olympic Team will launch a dynamic new brand campaign celebrating Canada's outstanding Olympic hopefuls as they prepare to compete for Canada in London 2012. Canadian Olympic Team representatives and athletes will be available for comment on site.

MONTREAL 
WHO: Sylvie Bernier, Olympic gold medallist, 2012 Canadian Olympic Team Assistant Chef de Mission
  Derek Kent, Chief Marketing Officer, Canadian Olympic Committee
  Dimitri Soudas, Executive Director Communications, Canadian Olympic Committee
  
  Gérald Tremblay, Mayor of Montreal
  Canadian Athletes featured in the campaign
  
WHEN: Monday, May 7, 2012
  8:00am EST (Registration starts at 7:30am sharp)
  
WHERE: Champs-de-Mars
  275 Rue Notre-Dame Est
  Montreal, QC
  
 *Photo opportunity*
 *Media are asked to register with Sylvie Bigras at sbigras@olympic.ca
  
TORONTO 
WHO:   Mark Tewksbury, Olympic gold medallist, 2012 Canadian Olympic Team Chef de Mission
  Christopher Overholt, Chief Executive Officer & Secretary General, Canadian Olympic Committee
  Derek Kent, Chief Marketing Officer, Canadian Olympic Committee
  
  Henry Lu, Director
  Canadian Athletes featured in the campaign
  
WHEN: Monday, May 7, 2012
  2:00 pm EST (Registration starts at 1:00pm)
  
WHERE: Young Centre for the Performing Arts
  Michael Young Theatre
  55 Mill Street, Bldg. 49 (Distillery District)
  Toronto, ON
  
 *Photo opportunity*
 *Media are asked to register with Jane Almeida at jalmeida@olympic.ca

SOURCE COC

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