Disguise Celebrates Halloween with Costumes & Accessories from World-Class Licenses

With over 25 years as one of the world’s leading costume manufacturers, Disguise, Inc., the Halloween costume division of JAKKS Pacific, Inc., (Nasdaq: JAKK) continues to produce an array of Halloween costumes for the entire family based on theatrical blockbusters, popular television shows, pop culture and more. From infants to adults, families will be able to dress as their favorite characters, superheroes and villains this Halloween season.

“We are thrilled that our Halloween costumes continue to be hot sellers each and every year, and we anticipate 2014 will be no different,” Joe Anton, President of Disguise, Inc., stated. “We offer costumes that are based on some of the most popular properties and brands ranging from, Disney’s Frozen to Super Mario Bros and Hasbro’s Transformers. Disguise is the “go to” costume manufacturer for high quality, fashion forward and cost-conscious Halloween costumes.”

Highlights from the Disguise 2014 Halloween costumes and accessories line-up include:

• The ever so popular characters from Disney’s Frozen - including toddler and children’s costumes for Elsa, Anna and Olaf and an adult Elsa costume.
• From Disney’s Maleficent, stylish Maleficent and Aurora costumes are available in sizes for children and adults, as well as accessories including Maleficent’s Horns and an Aurora Wig.
• Favorite Disney Junior properties such as Sofia the First and Doc McStuffins, have costumes offered in baby, toddler and child sizes.
• Minnie Mouse, the iconic classic Disney character, can be found in sizes ranging from baby to adult.
• Super Mario Bros fans can dress up as their favorite characters including Mario, Luigi and Princess Peach in costumes and accessories that can outfit the whole family.
• Costumes for Bumblebee and Optimus Prime from Hasbro’s Transformers are available in baby to adult sizes.
• Children and adult fans of Hasbro’s My Little Pony, can dress up as their favorite characters including Rainbow Dash and Pinkie Pie.
• Accessories and costumes for Saban’s Power Rangers span across all ages- from baby, to child, to adult.

Disguise offers more than 2,500 costumes and accessories available at thousands of the nation’s largest mass market, specialty and online retail outlets including Target, Walmart, Toys“R”Us, Spirit, Buy Seasons and more. For more information on the 2014 Disguise line-up, visit www.Disguise.com.

About Disguise

Since 1987, Disguise has been a leader in the Halloween industry creating innovative and trend setting costumes and accessories. Based in San Diego, Disguise produces costumes and accessories under many of the world’s leading licensed brands as well as its own proprietary brands for the nation’s largest retailers including specialty, party and pop up stores. As a wholly owned subsidiary of JAKKS Pacific since 2008, Disguise designs and manufactures millions of costumes for the American and other markets worldwide each year bringing smiles and creating memories for kids and adults alike. To see Disguise’s extensive Halloween collection, please visit www.disguise.com.

Disguise is a trademark of Disguise, Inc.

About JAKKS Pacific, Inc.

JAKKS Pacific, Inc. (NASDAQ: JAKK) is a leading designer and marketer of toys and consumer products with a wide range of products that feature popular brands and children's toy licenses. JAKKS’ diverse portfolio includes Action Figures, Electronics, Dolls, Dress-Up, Role Play, Halloween Costumes, Kids Furniture, Vehicles, Plush, Art Activity Kits, Seasonal Products, Infant/Pre-School, Construction Toys, Ride-On Vehicles, Wagons, Inflatable Environments and Tents, Impulse Toys and Pet Products sold under various proprietary brands including JAKKS Pacific®, Road Champs®, Funnoodle®, JAKKS Pets™, Plug It In & Play TV Games™, miWorld™, Kids Only!®, Tollytots®, Disguise®, Moose Mountain® and Maui®. JAKKS is also the creator of the underlying Monsuno® property and toy line. JAKKS is an award-winning licensee of several hundred nationally and internationally known trademarks including Nickelodeon®, Warner Bros.®, DC Comics, Saban’s Power Rangers® and Cabbage Patch Kids®. DreamPlay Toys, LLC is a joint venture between JAKKS Pacific, Inc. and NantWorks LLC to develop, market and sell toys and related consumer products incorporating NantWorks’ proprietary iD recognition technology. www.jakks.com

This press release may contain forward-looking statements (within the meaning of the Private Securities Litigation Reform Act of 1995) that are based on current expectations, estimates and projections about JAKKS Pacific's business based partly on assumptions made by its management. These statements are not guarantees of future performance and involve risks, uncertainties and assumptions that are difficult to predict. Therefore, actual outcomes and results may differ materially from what is expressed or forecasted in such statements due to numerous factors, including, but not limited to, those described above, changes in demand for JAKKS' products, product mix, the timing of customer orders and deliveries, the impact of competitive products and pricing, and difficulties with integrating acquired businesses. The forward-looking statements contained herein speak only as of the date on which they are made, and JAKKS undertakes no obligation to update any of them to reflect events or circumstances after the date of this release.

© 2014 JAKKS Pacific, Inc. All rights reserved.