Media Alert: Rocket Fuel Chief Marketing Officer Eric Porres to Speak at Forbes CMO Summit

Rocket Fuel (NASDAQ:FUEL), a leading provider of artificial intelligence (AI) advertising and marketing solutions for global agencies and brands, today announced that Chief Marketing Officer, Eric Porres, will participate in a panel discussion at the Forbes CMO Summit in Naples, Florida, on November 5, 2014. Forbes CMO Summit is the premier peer-to-peer event open to Forbes Global 2000 company CMOs and leaders of major brands. The summit provides a setting for CMOs to engage in presentations and panel discussions addressing today’s complex marketing landscape.

Rocket Fuel CMO, Eric Porres’ session, “From Big Data to Smart Data,” is scheduled for 1:45 p.m. ET. The panelists will discuss processes that can most help marketers sift through Big Data to produce clarity within marketing strategies. The session will be moderated by Jerry (Yoram) Wind, Ph.D., Lauder Professor, Professor of Marketing, The Wharton School Director, SEI Center for Advanced Studies in Management; Academic Director, The Wharton Fellows Program & The Future of Advertising Program.

From Big Data to Smart Data Panelists:
Eric Porres, Chief Marketing Officer, Rocket Fuel
Sanjay Gupta, Executive Vice President, Marketing, Innovation & Corporate Relations at Allstate Insurance Company
Liza Landsman, Chief Marketing Officer at E*TRADE Financial

Forbes 10th Annual CMO Summit Theme:
CMO Next: Moving at the Speed of Change

To learn more and view the full agenda please visit http://www.forbes.com/conferences/2014/cmo-2014.html.

Forbes CMO Summit will take place from November 5-7, 2014 at The Ritz-Carlton (280 Vanderbilt Beach Road) in Naples, Florida.

About Rocket Fuel

Rocket Fuel delivers a leading programmatic media-buying platform at Big Data scale that harnesses the power of artificial intelligence (AI) to improve marketing ROI in digital media across web, mobile, video, and social channels. Rocket Fuel powers digital advertising and marketing programs globally for customers in North America, Europe, and APAC. Customers trust Rocket Fuel’s Advertising That Learns® platform to achieve brand and direct-response objectives in diverse industries from luxury cars to financial services to retail. Rocket Fuel currently operates in more than 20 offices worldwide and trades on the NASDAQ Global Select Market under the ticker symbol “FUEL.” For more information, please visit http://www.rocketfuel.com or call 1-888-717-8873.

Contacts:

Rocket Fuel
Kenya Hayes, 650-481-6178
pr@rocketfuel.com

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