Build-A-Bear Workshop, Inc. Announces Participation in the 17th Annual ICR XChange Conference

Build-A-Bear Workshop, Inc. (NYSE:BBW) today announced that the Company will be participating at the 17th Annual ICR XChange Conference held at The JW Marriott in Orlando, Fla. on Tuesday, January 13, 2015 at 12:30 pm Eastern Standard Time. Chief Executive Officer, Sharon Price John and Chief Financial Officer, Voin Todorovic will host the presentation.

The audio portion of the presentation will be webcast live at http://ir.buildabear.com and remain available for thirty days.

About Build-A-Bear Workshop, Inc.

Founded in St. Louis in 1997, Build-A-Bear Workshop, Inc. is the only global company that offers an interactive make-your-own stuffed animal retail-entertainment experience. There are approximately 400 Build-A-Bear Workshop stores worldwide, including company-owned stores in the U.S., Puerto Rico, Canada, the United Kingdom and Ireland, and franchise stores in Europe, Asia, Australia, Africa, the Middle East, and Mexico. The Company was named to the FORTUNE 100 Best Companies to Work For® list for the sixth year in a row in 2014. Build-A-Bear Workshop (NYSE: BBW) posted total revenue of $379.1 million in fiscal 2013. For more information, call 888.560.BEAR (2327) or visit the Investor Relations section of its website at buildabear.com®.