ID Analytics Secures Patent for Identity Manipulation Detection System

ID Analytics®, Inc., a leader in consumer risk management, today announced that the U.S. Patent and Trademark Office granted the issuance of U.S. Patent Number 13/494,976 for the company’s identity manipulation detection system and method. This patent recognizes ID Analytics’ unique approach to detecting and classifying fraud risk.

The patent covers processes that assess the variation in a consumer’s identity elements over time to determine whether there are typographical errors or if a consumer is deliberately manipulating their identity to commit fraud. The new scoring technology examines a consumer’s name, Social Security number, date of birth, phone number and address in ID Analytics’ ID Network®, one of the nation’s largest networks of cross-industry consumer behavioral data. The ID Network powers ID Analytics solutions, providing a current and comprehensive visibility into consumer risk that enables companies to better serve their customers.

“ID Analytics has developed a method for detecting whether a consumer shows signs of deliberate identity manipulation that would indicate a significant risk of fraud,” said Dr. Stephen Coggeshall, chief analytics and science officer, ID Analytics. “The addition of this patent to our other patents for fraud detection and credit scoring further solidifies ID Analytics as an innovator in consumer risk management.”

About ID Analytics, Inc.

ID Analytics is a leader in consumer risk management with patented analytics, proven expertise and real-time insight into consumer behavior. By combining proprietary data from the ID Network—one of the nation’s largest networks of cross-industry consumer behavioral data—with advanced science, ID Analytics provides in-depth visibility into identity risk and creditworthiness. Every day, many of the largest U.S. companies and critical government agencies rely on ID Analytics to make risk-based decisions that enhance revenue, reduce fraud, drive cost savings and protect consumers. ID Analytics is a wholly-owned subsidiary of LifeLock, Inc. (NYSE: LOCK). Please visit us at www.idanalytics.com.

ID Analytics and ID Network are registered trademarks of ID Analytics, Inc.

Contacts:

ID Analytics, Inc.
Laura Trotter, 858-924-1206
pr@idanalytics.com

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