RPT-In bringing ad-blocking to mobiles, Apple gives itself a boost
September 16, 2015 at 03:00 AM EDT
PARIS, Sept 15 (Reuters) - Apple Inc's move to make ad-blocking software available on the iPhone is a double-barrelled effort to boost the health of the so-called app economy, while undermining arch rival Google Inc, which dominates the $120 billion online advertising market.