JAKKS Pacific Engages Liolios to Expand Strategic Investor Relations Program

JAKKS Pacific, Inc. (NASDAQ: JAKK) has engaged Liolios Group to lead an expanded strategic investor relations and financial communications program.

“Since its founding more than 20 years ago, JAKKS has grown to be one of the largest U.S. toy companies through internally generated growth in existing product categories, international expansion, accretive acquisitions and selective entry into new categories,” said Stephen Berman, Chairman and CEO of JAKKS Pacific. “Much of our growth has been driven by the successful execution of licenses with our valued partners, which continue to contribute to our current success.”

JAKKS will continue to work with licensing partners, as well as develop a growing base of proprietary IP and brands through organic growth and acquisitions. JAKKS is in a transformative process extending beyond its roots and expanding into new market segments and geographies. The confluence of technological innovation, growing global consumer purchasing power and the increased importance of strong brands, position the company well for future expansion.

“Considering our progress and the exciting opportunities ahead, we believe the time is right to engage a comprehensive financial communications firm like Liolios. They bring a proven track record of assisting dynamic companies like JAKKS effectively deliver their message to the global capital markets. This is especially true following their recent addition of Wall Street veteran analyst Sean McGowan, who is recognized as an expert in several of our active categories — such as toys, digital games, juvenile products — as well as others we are targeting,” said Berman.

Liolios will work closely with management to provide strategic advisory, messaging and corporate positioning, as well as assist in communicating with new and existing investors and members of the financial community.

Scott Liolios, President of Liolios, commented: “Our ability to deliver proven industry expertise as well as a track record of helping companies navigate the capital markets gives us confidence that we can help JAKKS broaden its outreach to the financial community, improve communication and increase awareness of the company’s transformation.”

McGowan added, “I have followed JAKKS Pacific’s story for more than 20 of my 30 years on Wall Street, and I believe its opportunities for growth, category expansion and shareholder value creation have never been better. I look forward to using my experience to help JAKKS realize its potential and communicate its exciting and evolving story.”

About Liolios Group

Liolios is a highly selective and comprehensive investor relations firm specializing in small-cap companies. The firm aims to deliver superior performance in corporate messaging and positioning, investor awareness, analyst and financial press coverage, and capital attraction. Founded in 1999, Liolios executives have extensive experience in finance and investments, and represent clients in a wide range of industries, including technology, digital media, consumer/internet retail, healthcare/life sciences, natural resources, financial services and business services. For more information about Liolios, please visit www.liolios.com.

About JAKKS Pacific, Inc.

JAKKS Pacific, Inc. (NASDAQ: JAKK) is a leading designer, manufacturer and marketer of toys and consumer products sold throughout the world, with its headquarters in Santa Monica, California. JAKKS Pacific’s popular proprietary brands include BIG-FIGS™, XPV®, Real Construction®, Max Tow™ and Friends, Disguise®, Moose Mountain®, Funnoodle®, Maui®, Kids Only!®, as well a wide range of entertainment-inspired products featuring premier licensed properties. DreamPlay Toys, LLC is a joint venture between JAKKS and NantWorks LLC to develop, market and sell toys and related consumer products incorporating NantWorks’ proprietary iD™ recognition technology. Through JAKKS Cares, the Company’s commitment to philanthropy, JAKKS is helping to make a positive impact on the lives of children. Visit us at www.jakks.com and follow us on Instagram (@jakkstoys), Twitter (@jakkstoys) and Facebook (JAKKS Pacific).

© 2016 JAKKS Pacific, Inc. All rights reserved.

Forward-Looking Statements

This press release may contain “forward-looking statements” (within the meaning of the Private Securities Litigation Reform Act of 1995) that are based on current expectations, estimates and projections about JAKKS Pacific's business based partly on assumptions made by its management. These statements are not guarantees of future performance and involve risks, uncertainties and assumptions that are difficult to predict. Therefore, actual outcomes and results may differ materially from what is expressed or forecasted in such statements due to numerous factors, including, but not limited to, those described above, changes in demand for JAKKS Pacific's products, product mix, the timing of customer orders and deliveries, the impact of competitive products and pricing, and difficulties with integrating acquired businesses. The “forward-looking statements” contained herein speak only as of the date on which they are made, and JAKKS undertakes no obligation to update any of them to reflect events or circumstances after the date of this release.

For more information about JAKKS, contact Liolios at 949-574-3860 or email JAKK@liolios.com.

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