Beijing bling: Hyundai plots China branding reboot after missile row
May 27, 2017 at 22:07 PM EDT
SEOUL/BEIJING (Reuters) - Bruised by anti-Korean sentiment in its biggest market and losing ground to local automakers, Hyundai Motor will open its first Chinese brand store, and may locally assemble its premium Genesis cars and accelerate the launch of a sport-utility vehicle (SUV), people familiar with the plans said.
