Tomorrow The Cheesecake Factory Begins Two-Day National Cheesecake Day Celebration with Any Slice for Half Price

The Cheesecake Factory Incorporated:

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Guests can enjoy the debut of The Cheesecake Factory’s highly anticipated newest flavor – Celebratio ...

Guests can enjoy the debut of The Cheesecake Factory’s highly anticipated newest flavor – Celebration Cheesecake – beginning Sunday, July 30. (Photo: Business Wire)

What

Beginning tomorrow, The Cheesecake Factory® will celebrate National Cheesecake Day in a BIG way with a two-day celebration on July 30 and July 31 offering dine-in guests any slice of its more than 30 legendary flavors of cheesecake for half price at any of its 193 restaurants nationwide*. Guests can enjoy the debut of The Cheesecake Factory’s highly anticipated newest flavor – Celebration Cheesecake – beginning Sunday, July 30. The picture-perfect new Celebration Cheesecake features layers of Original cheesecake, vanilla cake, strawberry, chocolate and vanilla mousse topped with cream cheese frosting and finished with brightly colored confetti.
When

Sunday, July 30, 2017 and Monday, July 31, 2017
Both days during regular business hours

Where 193 restaurants throughout the U.S.A. & Puerto Rico (dine-in only)
Visuals
  • Lines of guests waiting to celebrate National Cheesecake Day and enjoy any slice at half price
  • More than 30 varieties of world-famous cheesecake including the colorful new Celebration Cheesecake
  • The Cheesecake Factory managers available to discuss cheesecake flavors and how many slices of cheesecake they expect to serve on National Cheesecake Day

For more information, please visit www.thecheesecakefactory.com

*One slice of cheesecake per dine-in guest. Must be present. Offer valid at restaurants in the U.S.A. including Puerto Rico.

About The Cheesecake Factory Incorporated

The Cheesecake Factory Incorporated created the upscale casual dining segment in 1978 with the introduction of its namesake concept. The Company, through its subsidiaries, owns and operates 207 full-service, casual dining restaurants throughout the U.S.A. and Puerto Rico, including 193 restaurants under The Cheesecake Factory® mark; 13 restaurants under the Grand Lux Cafe® mark; and one restaurant under the RockSugar Pan Asian Kitchen® mark (rebranding to RockSugar Southeast Asian Kitchen™). Internationally, 16 The Cheesecake Factory® restaurants operate under licensing agreements. The Company’s bakery division operates two bakery production facilities, in Calabasas Hills, CA and Rocky Mount, NC, that produce quality cheesecakes and other baked products for its restaurants, international licensees and third-party bakery customers. In 2017 the Company was named to the FORTUNE Magazine “100 Best Companies to Work For®” list for the fourth consecutive year. To learn more about the Company, visit www.thecheesecakefactory.com.

FORTUNE and FORTUNE 100 Best Companies to Work For® are registered trademarks of Time Inc. and are used under license. From FORTUNE Magazine, March 15, 2017 ©2017 Time Inc. Used under license. FORTUNE and Time Inc. are not affiliated with, and do not endorse products or services of, The Cheesecake Factory Incorporated.

Contacts:

Murphy O’Brien Public Relations
Stacy Lewis / Jenny Loeb / Angela Ibarra / Megan Boles / Ryan Johnson
310-453-2539
cheesecake@murphyobrien.com

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