Kowabunga! Expands Data Center for ValidClick AdExchange Platform

Kowabunga!® (AMEX:THK), the leading provider of interactive performance-based advertising networks and technology platforms, today announced that it has successfully expanded its data center capacity and completed several major upgrades to the ad serving capabilities of its ValidClick AdExchange™ platform.

The enhanced data center facility, which is located in Kansas City, Missouri, is expected to improve application speed through new hardware upgrades, application level upgrades and more efficient bandwidth allocation. The facility also allows for an additional 1,500 servers to be added as needed.

“We continue to experience increased publisher demand for our ValidClick AdExchange XML feed and it was important that we plan for anticipated growth,” explained Stephen Lerch, Chief Revenue Officer for Kowabunga! “We are seeing more and more partner opportunities every day, and it is imperative that we be ready to take advantage of those opportunities as they arise.”

Other significant upgrades that were made to improve the platform’s performance and scalability include: moving to a proprietary, multi-tiered, replicated server architecture designed to enhance ad serving response times and facilitate more granular scoring changes as needed for Fair Isaac® Click Conversion Score™ 2.0, as well as upgrading the storage area network and improving the data management processes to accommodate the tremendous volume of data collected by the system.

Kowabunga!’s Chief Technology Officer, John Linden, said, “These changes will allow us to grow more quickly and more efficiently than we could before. With the expansion and simultaneous upgrades to ValidClick AdExchange, we are now positioned to grow our current capacity by a factor of 30 without significant constraints, with the ability to bring another 1,500 servers online as needed. Equally important are the improvements to the architecture that will immediately provide better scalability through lower incremental costs associated with the anticipated growth in impressions, clicks and ad-serving.”

About Kowabunga! Inc.

Think Partnership Inc. is now doing business under the name “Kowabunga! Inc.” and will seek formal shareholder approval to change its legal name to Kowabunga! Inc. later in 2008. Kowabunga Marketing Inc. will continue as a subsidiary, operating its affiliate network and related products.

Kowabunga! Inc. is the leading provider of interactive performance-based advertising networks and technology platforms. Kowabunga! provides a comprehensive and integrated set of scalable and cost-effective marketing solutions for both advertisers and publishers. These solutions increase customer retention and revenues through a diverse set of related marketing channels, including affiliate marketing, click-fraud-protected pay-per-click advertising, lead generation, interactive direct marketing, integrated offline advertising, campaign management, public relations, and branding. Kowabunga! also operates several direct-to-consumer services including online dating, online education, and home business opportunities. High-profile brands include ValidClick AdExchange™, MyAP™, PrimaryAds™, BabyToBee™, Second Bite® and MSA. For more information, visit www.kowabunga.com.

Forward Looking Statements

Statements made in this press release that express the company's or management's intentions, plans, beliefs, expectations or predictions of future events, are forward-looking statements. Those statements are based on many assumptions and are subject to many known and unknown risks, uncertainties and other factors that could cause the company's actual activities, results or performance to differ materially from those anticipated or projected in such forward-looking statements. For a discussion of these risks, see the company's report, as filed with the Securities and Exchange Commission on Form 10-K, filed March 31, 2008, under the section headed “Risk Factors.” The company cannot guarantee future financial results, levels of activity, performance or achievements, and investors should not place undue reliance on the company's forward-looking statements.