Research and Markets (http://www.researchandmarkets.com/research/b8561b/otc_market_in_cent) has announced the addition of the "OTC Market in Central and Eastern Europe 2008: Comparative Analysis and Development Forecasts for 2008-2010" report to their offering.
OTC market in Central and Eastern Europe 2008 offers a detailed discussion of the OTC sector, with special attention given to its most important markets: Russia, Poland, Romania, Hungary, Ukraine, the Czech Republic, Bulgaria and Slovakia. The report is an indispensable guide for those considering entering or already active on the OTC market. It analyses the conditions governing business management and provides crucial information regarding the OTC market’s present condition, as well as opportunities and obstacles for its future development. Useful data regarding distribution channels and profiles of the market’s most important actors also constitute an important part of the publication.
The report is a must-read for anyone looking for top quality business intelligence on the OTC market in Central and Eastern Europe, and particularly to:
- the senior management of companies active in the region
- decision makers of companies considering entering the market
- pharmaceutical wholesalers and distributors
- non-pharmacy and on-line drug distributors
- OTC manufacturers and producers
- pharmacy managers
- advertising agencies
- research and analytical institutions
- embassies and other government institutions
This report features a comparative analysis of eight Central and Eastern European countries with respect to the most important elements of the sector, which completes this exhaustive overview of the OTC market in Central and Eastern Europe.
Key Topics Covered:
- OTC markets in CEE countries
- Russia
- Poland
- Ukraine
- Romania
- Czech Republic
- Hungary
- Bulgaria
- Slovakia
- General trends
- Key manufacturers
- Key players in selected CEE countries
- Comparative analysis of OTC distribution in CEE
- Macroeconomic overview
- Consumer behaviour regarding OTC intake
- Comparison of CEE vs. Western Europe
For more information visit http://www.researchandmarkets.com/research/b8561b/otc_market_in_cent.
Contacts:
Laura Wood, Senior Manager
press@researchandmarkets.com
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