Mace Security International Hires Experienced Outside Sales Professionals as Part of Implementing Its New Growth Strategy

Mace Security International, Inc. ("Mace" or the “Company”) (Nasdaq Global:MACE) today announced that it has hired two new outside sales professionals to represent the western and eastern regions of the United States. At the Company’s Annual Meeting of Stockholders in December 2008, Mace’s CEO and President, Dennis Raefield, announced the Company’s growth strategy for 2009. As part of the growth strategy for the Company’s Security Sector, Mr. Raefield stated that Mace’s plan to increase top line revenue included expansion into new sales channels including: catalog distributors and large accounts. The hiring of these two accomplished sales professionals is another step towards executing this plan.

“I am very excited to be moving forward with our plan to increase top line sales,” said Dennis Raefield, President and CEO of Mace. “These professionals have combined sales experience of over 30 years, including experience in the security industry.”

Doug LaVenture has been hired to be Mace’s Western Regional Sales Manager. Mr. LaVenture has over 14 years of sales experience in the financial services and security industries. Mr. LaVenture has a successful track record in high level sales with Wells Fargo, Merrill Lynch, Ingersoll Rand and Honeywell.

Bruce Springle has been hired to be Mace’s Eastern Regional Sales Manager. Mr. Springle has over 20 years of sales experience in the electronics and security industries.

About Mace

Mace Security International, Inc. is a manufacturer of personal defense and electronic surveillance products marketed under the famous brand name, Mace®. The Company also operates a Digital Media Marketing and e-commerce business. In addition, Mace owns and operates car washes, and has previously announced that it is exiting this segment of its business. The Company’s remaining car washes for sale are located in Texas. Mace’s web site is www.mace.com.

Certain statements and information included in this press release constitute “forward-looking statements” within the meaning of the Federal Private Securities Litigation Reform Act of 1995. When used in this press release, the words or phrases “will likely result”, “are expected to”, “will continue”, “is anticipated”, “estimate”, “projected”, “intend to” or similar expressions are intended to identify “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995. Such statements are subject to certain risks, known and unknown, and uncertainties, including but not limited to economic conditions, dependence on management, dilution to shareholders, limited capital resources, the effects of weather on the demand for car care services, the effects of rapid growth on Mace and the ability of management to effectively respond to that growth, our ability to achieve operating synergies, our ability to compete against established competitors, regulatory matters, the effects of competition, and our ability to obtain additional financing. Such factors could materially adversely affect Mace’s financial performance and could cause Mace’s actual results for future periods to differ materially from any opinions or statements expressed within this press release. Additional discussion of factors that could cause actual results to differ materially from management's projections, forecasts, estimates and expectations are contained under the heading “Risk Factors” in Mace’s SEC filings, including its registration statements and its periodic reports on Form 10-K and Form 10-Q. This press release should be read in conjunction with the financial statements and notes contained in Mace’s annual reports on Form 10-K and quarterly reports on Form 10-Q.