True Religion to Report Second Quarter 2009 Results on August 4, 2009

True Religion Apparel, Inc. (Nasdaq:TRLG) today announced that the company will release its financial results for the second quarter ended June 30, 2009, after the market close on Tuesday, August 4, 2009. Jeffrey Lubell, Chairman, Chief Executive Officer and Chief Merchant, Michael Buckley, President, and Pete Collins, Chief Financial Officer, will host a conference call that afternoon (August 4, 2009) at 4:30 p.m. ET (1:30 p.m. PT) to discuss the financial results.

The conference call will be available to interested parties through a live webcast at www.truereligionbrandjeans.com. Please visit the Web site and select the “Investor Relations” link at least 15 minutes prior to the start of the call to register and download any necessary software.

A telephone replay of the call will be available for approximately one month following the conclusion of the call by dialing (800) 406-7325 (domestic) or (303) 590-3030 (international) and entering passcode: 4118222.

About True Religion Apparel, Inc.

True Religion Apparel, Inc. is a growing, design-based jeans and jean-related sportswear brand. The company designs, manufactures and markets True Religion Apparel products, including its premium True Religion Brand Jeans. Its expanding product line, which includes high-quality, distinctive styling and fit in denim, sportswear, and licensed products, may be found in contemporary department stores and boutiques in 50 countries around the world, including the United States, Canada, Germany, United Kingdom, Japan, Korea, France, Spain, Sweden, Greece, Italy, Mexico, Australia, South Africa and China. For more information, please visit www.truereligionbrandjeans.com.

Contacts:

True Religion Apparel, Inc.
Pete Collins, Chief Financial Officer
323-266-3072
or
Investor Relations
ICR, Inc.
Laura Foster, 310-954-1110

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