Simulated Environment Concepts (PINK SHEETS: SMEV), the manufacturer and developer of medical, aesthetic and wellness equipment, announced today that there has been a surge in the medical use of the SpaCapsule as physicians and health professionals worldwide incorporate the equipment into rehabilitation, wellness and physical therapy practices.

“We’re continually receiving orders from physical therapists, chiropractors and even cosmetic surgeons, all who have seen an increase in patient satisfaction as a result of the SpaCapsule treatment,” stated Dr. Ella Frenkel, President & CEO of Simulated Environment Concepts, Inc. (SE Concepts). “The patients using SpaCapsule can expect improvements in increased circulation, lymph draining, and an overall reduction in stress and muscle tension, not to mention weight loss and anti-cellulite benefits recently documented by the Dermscan study.”

Treatments provided by SpaCapsule are currently covered and reimbursed by most major medical insurances. This, along with the FDA registration SE Concepts is likely to receive for its SpaCapsule, has generated increased sales interest globally. The ability to service more patients effectively, in a less labor intensive and cost efficient manner, equates to greater revenues for practices offering the therapeutic service.

Dr. Sean Ponce, a cosmetic and reconstructive surgeon in Sandy, Utah, stated, “SpaCapsule is an incredible fusion of the technologically advanced, modern materials, and ancient, time tested healing methods of Hydro Massage and Aromatherapy. In combination with Audio-Visual Stimulation, the SpaCapsule is the most progressive and effective de-stressing aqua massage device in the world.”

Dr. Lloyd Morris, a chiropractic physician practicing in Hallandale Beach, Florida, said, “We began using SpaCapsule for our personal injury patients whose muscles underwent a great deal of spasm and patients who generally suffered from acute back and neck pain. What we noticed was the massage given by SpaCapsule helped to break down certain tissues and acids present in the muscles, causing steady and sustained relief for our patients.”

SE Concepts also demonstrated its global medical appeal when it presented at the tradeshow hosted by Salon Rééducca, in Paris, France – a show dedicated to Physical Therapy and Rehabilitation Practices. Over 200 physiotherapists tested SpaCapsule; onsite sales were made and pre-orders were placed for 2011.

About Simulated Environment Concepts, Inc.

Simulated Environment Concepts, Inc. (SE Concepts) (SYMBOL: SMEV) is an industry leading manufacturer and developer of cutting edge medical, health and wellness equipment.

SE Concepts was established in 2000 by doctors dedicated to advancements in medical technology and aesthetics. Its flagship product, SpaCapsule®, which is currently distributed in over 37 countries, is a robotic massage therapy system used for medical rehabilitation, relaxation, weight loss, cellulite management and general wellness.

For more information on SE Concepts, SpaCapsule®, PTjetCapsule™ and Celude Laboratories™ products you can visit the Company's product website at www.spacapsule.com, the corporate website at www.seccorporation.com, the corporate blog at http://www.spacapsule.wordpress.com, facebook at http://www.facebook.com/SpaCapsule or request more information via email at ir@spacapsule.com, or call at (888) 757-0797 or (305) 651-9200.

Safe Harbor

Statements in this news release that are not historical facts, including statements about plans and expectations regarding products and opportunities, demand and acceptance of new or existing products, capital resources and future financial results are forward-looking. Forward-looking statements involve risks and uncertainties which may cause the Company's actual results in future periods to differ materially from those expressed. These uncertainties and risks include changing consumer preferences, lack of success of new products, loss of the Company's customers, competition and other factors discussed from time to time in the Company's filings with the Securities and Exchange Commission.

SpaCapsule is a registered trademark of Simulated Environment Concepts, Inc.