Want To Get Rewards For Going Out? Good, Because LoSo Wants To Find You Free Drinks

I'll bet that got your attention. Finally, an app that wants to buy you a drink. Well, not exactly, but it's the next best thing. LoSo is a location-based social media app for the iPhone that re-launches today to bring the best parts of Foursquare, Yelp, and OpenTable together in one app for your mobile phone. An ambitious goal, yes, but to counterbalance that, LoSo is targeting a very specific market: your local restaurants and bars. So, on the one hand, LoSo is addressing a problem cited by many small businesses in using Groupon: They're happy to have a blast of new customers taking advantage of a big discount, but they want to see loyalty, not single-serving customers. And, on the other hand, LoSo wants you to be rewarded for doing just that: By being (or becoming) a loyal customer at your favorite local eatery or watering hole.