March 30, 2012 at 09:14 AM EDT
New Balance REACH THE BEACH Relay Race Series Announces October Event
New Jersey's First Overnight Adventure Relay Race

Relay Will Bring Runners More Than 200 Miles From Mountain Creek to Island Beach on October 12 - 13, 2012

HOPKINTON, MA (MMD Newswire) March 30, 2012 -- The directors of the New Balance Reach the Beach (RTB) Relay Race Series have announced the addition of a third relay to its series, RTB New Jersey: Mountain Creek to Island Beach. The New Jersey event will begin on Friday, October 12th at Mountain Creek in Vernon, the New York Metro area's closest and best-known winter resort,and finish at Island Beach State Park in Berkley on Saturday, October 13th. Details of the new event and online registration can be found online at www.rtbrelay.com.

At 200 miles and more than 24 hours of running, The New Balance RTB Relay: Mountain Creek to Island Beach is the first race of its kind in New Jersey. The race will wind its way from the Skylands through more than 40 towns, boroughs, and townships across the state to finish at the Jersey shore. The race field will be limited to 200 teams of 12 runners.

"With its close proximity to New York City and Philadelphia, it's beautiful beaches, and extensive system of state parks, the Reach the Beach Relay organization felt New Jersey was the perfect location to expand its premier brand beyond its New England roots," said Rich Mazzola, Reach the Beach co-race director and founder.

The New Balance Reach the Beach Relay Race Series includes the 14 year-old New Hampshire-based fall relay, as well as the Massachusetts-based spring relay, now in its second year. 2012 represents New Balance's sixth year sponsoring the Reach the Beach Relay event and the twelfth time New Balance has sent associates to compete in the race.

"The Reach the Beach Relay draws people from all over the country to come together for two days, focused on having a great time running," said Patrick Tomasiewicz, Integrated Marketing Associate for New Balance. "It is a unique event in that it engages both novice and veteran runners alike in an experience that is physically challenging and socially rewarding. As a brand founded on running we are thrilled to have the opportunity to bring such a positive experience to runners now three times a year through the Reach the Beach Relay Series."

The Reach the Beach Relay NH race: Cannon to Hampton Beach, now in its 14th running, is considered to be one of the premier running relay races in the US. The NH race takes place during the start of New England's fall foliage season on the picturesque main streets and back roads of New Hampshire. The 2012 NH race will begin at Cannon Mountain on Friday, September 14th, and finish at Hampton Beach State Park on Saturday, September 15th. The New Balance Reach the Beach Relay: Wachusett to Westport, now in its second year, will begin on Friday, May 18th at Wachusett Mountain Ski area in Westminster, and finish at Horseneck Beach State Reservation in Westport on Saturday, May 19st.

About New Balance

New Balance, headquartered in Boston, MA has the following mission: Demonstrating responsible leadership, we build global brands that athletes are proud to wear, associates are proud to create and communities are proud to host. New Balance is currently the only athletic shoe company that manufactures footwear in the U.S. with 25% of our U.S. footwear shipments produced at five New England facilities. The company also operates a manufacturing facility in Flimby, U.K. New Balance employs more than 4000 associates around the globe, and in 2010 reported worldwide sales of $1.78 billion. To learn more about how New Balance Makes Excellent Happen, please visit http://www.newbalance.com.

About RTB Relay, Inc.

RTB Relay, Inc. was founded in 1999 by multi-sport athletes Mike Dionne and Rich Mazzola. RTB Relay is a company with a social conscience; promoting the highest quality races which embrace the host communities, leave the smallest environmental impact, and benefit all involved. For more information, please visit www.rtbrelay.com.

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RTB Press Contact:

Deb Dionne (508) 320-7068 press@rtbrelay.com

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