These were some of the biggest dividend stock performers on the upside and the downside in today’s market action.

Highlights
Seagate Technology(STX) – up 3%
Southwest Airlines (LUV) – up 2%
Johnson & Johnson (JNJ) – up 2%
Hershey Company (HSY) – up 2%
JP Morgan Chase (JPM) – up 2%

Lowlights
Nike Inc. (NKE) – down 5%
Macy’s (M) – down 5%
Tractor Supply Company (TSCO) – down 4%
Advance Auto Parts (AAP) – down 4%
Joy Global Inc. (JOY) – down 4%

Be sure to visit our complete recommended list of the Best Dividend Stocks, as well as a detailed explanation of our ratings system here.