Rock Health, the first seed accelerator for digital health startups, today announced GE as a new sponsor. This partnership is part of GE’s healthymagination initiative, a $6 billion global commitment to provide better health for more people by lowering cost, improving quality and increasing access to health technology.

As part of the partnership, GE will mentor and provide global perspective to Rock Health’s entrepreneur incubator program, which is geared to catalyzing new ideas into products and businesses that benefit the health care marketplace.

Sue Siegel, CEO healthymagination, said “Partnerships are vital to accelerating innovation in health. It is often challenging for early stage entrepreneurs to grab the attention of corporate investors. We are happy to join Rock Health as a resource to help young companies incubate and accelerate their growth.”

Bringing together innovators through its work with startups, thought leaders, researchers and events all over the country, Rock Health has developed a repository of resources to help entrepreneurs and experts make sense of the complicated digital health landscape.

GE joins the prestigious group of Rock Health’s corporate partners: Genentech, Microsoft Health Vault, Nike, P&G Futureworks, Qualcomm Life, Quest Diagnostics, SVB Financial Group and UnitedHealth Group. Hospital partners include Mayo Clinic, Cincinnati Children’s, Harvard Medical School and UCSF.

"We are honored to formalize the relationship with GE," said Rock Health CEO Halle Tecco. "They will be an invaluable resource as more of our startups scale and develop global strategies".

About GE

GE (NYSE: GE) works on things that matter. The best people and the best technologies taking on the toughest challenges. Finding solutions in energy, health and home, transportation and finance. Building, powering, moving and helping to cure the world. Not just imagining. Doing. GE works. For more information, visit the company's website at www.ge.com.

About GE’s healthymagination Initiative

Launched in May 2009, GE’s healthymagination is a $6 billion global commitment to provide better health for more people by lowering cost, increasing access and improving quality. GE has committed that by 2015 it will:

• Invest $6 billion in research and development and financing to launch at least 100 innovations that will help deliver better care to more people at lower cost.
• Reach 100 million more people every year with services and technologies essential for health.
• Partner with GE employees and their families around the world to help them live and work in the healthiest way possible, decrease health-related absences, and strive to limit the growing cost of health care.

For more information visit: www.healthymagination.com.

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