How one start-up climbs the App Store ranks

The top of the Apple (NASDAQ: AAPL) iOS store is dominated by apps from Facebook (NASDAQ: FB) and Google along with the occasional game. Climbing near the peak of the rankings of late is one service that doesn't fit that mold at all. Remind, which provides a free secure app for school teachers to communicate with students and parents, soared as high as No. 11 this week on the iPhone as the new ...
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