Medstrap Holster Rebrands as SuctionShield

Patient Shield Concepts, a company that develops innovative and affordable products to improve patient care, is pleased to announce SuctionShield, formerly known as Medstrap Holster. SuctionShield is the product’s new name and with the new name comes a revitalized brand and improved website, www.suctionshield.com.

SuctionShield is a disposable, lightweight plastic holder designed for the safe storage of oral suction devices, in particular the Yankauer suction tip. It can be used in any setting where oral suction is needed to help reduce cross-contamination, and healthcare-acquired infections (HAIs). And it boasts many design features not found in any other products.

SuctionShield was created by Dr. Lynn White, a Colorado-based anesthesiologist and former pediatric emergency medicine physician. After years of witnessing questionable oral suction device safety practices she knew there must be a way to improve patient care. She applied her real world expertise to create a product that reduces the chance of cross-contamination.

“Oral suction implements are a vector for hospital-acquired pathogen transmission, which is clearly a patient and caregiver safety issue,” said Dr. White, anesthesiologist and CEO of Patient Shield Concepts. “It’s truly rewarding to see appreciation of the (SuctionShield) device from care providers who recognize the problem and are willing to change their behaviors to offer better patient care.”

SuctionShield safely stores and isolates oral suction devices between uses to help reduce infections acquired in operating rooms, intensive care units, cath labs, and anywhere oral suction is used. The holster’s bright orange coloring ensures it is highly visible, making it easy-to-find at a moment’s notice.

To match the product’s physical visibility in healthcare settings this patient safety-focused product needed an enhanced brand to promote visibility in the marketplace. The rebrand of Medstrap Holster to SuctionShield is part of the overall effort to make the product distinguishable.

“The (holster) color was the result of urging caution; it is the only orange device in the patient room so it is easily identifiable to the caregiver and patient,” said Dr. White. “A new website and advertising strategy was needed to present the function of the device to a broader market. This involved more sophisticated use of graphics and a name that embodied the function as well as being alliterative.”

Made in the USA, SuctionShield is extremely cost-effective at around $3 per holster. The device is perfect for a busy, crowded healthcare environment where every second matters. It is a must-have investment for all healthcare settings where the use of a suction device is necessary. For more information on SuctionShield and the effort to improve patient safety, visit www.suctionshield.com.

About Patient Shield Concepts, LLC

Patient Shield Concepts, LLC, the creator of SuctionShield, is a company committed to the health and safety of patients and practitioners in hospitals, surgery centers, rehab facilities, and skilled nursing facilities across the country. Located in Denver, Colorado, Patient Shield Concepts focuses on developing innovative and affordable products to improve patient outcomes. Its overall mission is to develop effective surgical equipment and techniques to help practitioners improve patient outcomes.

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