Mitsubishi Electric Corporation (TOKYO:6503) announced today that it has delivered 15 elevators and 36 escalators, including 12 of its unique spiral escalators, to Shanghai New World Daimaru Department Store, China's new 12-floor commercial facility whose full opening is scheduled for May.
The 12 spiral escalators, the largest order for a single project to date, serve six floors of the department store and are installed in the central atrium. The highly sophisticated design and wide perspective give passengers the astonishing feeling of gliding through the air in graceful arcs.
Mitsubishi Electric first developed the spiral escalator in 1985 and has since delivered 103 units to customers in Japan and across the world.
Center Shift Method
The
challenge to building a curved escalator is that horizontal speed
decreases as it moves along the slope, making circular designs
impractical. Mitsubishi Electric’s engineers overcame this dilemma by
inventing the Center Shift Method, shifting the center of the circle
around which the escalator rotates in response to the degree of
gradient, realizing smooth rotational movement in perfect harmony with
vertical movement.
Unparalleled Creativity and Highly-accurate
Processing
The escalators achieve smooth movement
through specially designed chains that can respond to various angles of
motion and rails and handrails made with proprietary processing
techniques for optimal flexibility, yet the increased range of motion
does not sacrifice precision, as the final processing accuracy is 0.1 mm.
The spiral escalators and see-through observation elevators for the department store were manufactured by Inazawa Works of Mitsubishi Electric, Japan. The other elevators and escalator units were locally manufactured by Shanghai Mitsubishi Elevator Co., Ltd. in China.
About Mitsubishi Electric Corporation
With
over 90 years of experience in providing reliable, high-quality
products, Mitsubishi Electric Corporation (TOKYO: 6503) is a recognized
world leader in the manufacture, marketing and sales of electrical and
electronic equipment used in information processing and communications,
space development and satellite communications, consumer electronics,
industrial technology, energy, transportation and building equipment.
Embracing the spirit of its corporate statement, Changes for the Better,
and its environmental statement, Eco Changes, Mitsubishi Electric
endeavors to be a global, leading green company, enriching society with
technology. The company recorded consolidated group sales of 4,054.3
billion yen (US$ 39.3 billion*) in the fiscal year ended March 31, 2014.
For more information visit http://www.MitsubishiElectric.com
*At
an exchange rate of 103 yen to the US dollar, the rate given by the
Tokyo Foreign Exchange Market on March 31, 2014.
Contacts:
Customer Inquiries
Overseas
Marketing Division
Building System Group
bod.inquiry@rk.MitsubishiElectric.co.jp
http://www.MitsubishiElectric.com/products/building/
or
Media
Inquiries
Katsunobu Muroi, +81-3-3218-2346
Public
Relations Division
prd.gnews@nk.MitsubishiElectric.co.jp
http://www.MitsubishiElectric.com/news/