End Of An ETF Era: VWO Surpasses EEM In Total Assets

As the ETF world continues to grow, issuers have spread out into a variety of market segments in order to obtain the coveted first-mover advantage and gain large asset bases. Yet with the rapid proliferation of the industry, many are beginning to circle back to some of the most popular market segments such as bonds, broad stock funds, or emerging market equities in order to chip away at market leaders and establish new products in these sought after spaces. While a number of new funds have sought to offer more segmented exposure, a few have focused in on price as a key way to differentiate themselves from their entrenched competitors. This has pushed many ETF issuers into a full blown price war, a development that is obviously beneficial to investors’ bottom lines. The most well-known example of this trend is arguably in the Emerging Markets ETFdb Category where the two [...] Click here to read the original article on ETFdb.com. Related Posts: Ten New Years’ Resolutions For ETF Investors Ten Commandments Of ETF Investing Free ETF Trading: Comparing All The Options September ETF Data: Back On Track Is A Cheaper Gold ETF A Better Gold ETF?