Urban Outfitters Selects QuantiSense for Advanced Retail Analytics

QuantiSense, the leading provider of retail analytics and decision orchestration solutions, today announced that Urban Outfitters, Inc. (NASDAQ: URBN) licensed its full suite of solutions including QuantiSense Merchandising, Direct and Store Ops. Urban Outfitters is a top lifestyle specialty retailer operating under the Anthropologie, Free People, BHLDN, Terrain and Urban Outfitters brands.

After a rigorous review, Urban selected the QuantiSense Decision Orchestration PlatformTM, which combines business intelligence, data warehousing and sophisticated retail analytics into role-based, actionable, and repeatable processes.

“In today’s fast-paced and competitive market, access to timely and accurate information is critical,” said Calvin Hollinger, Chief Information and Logistics Officer, Urban Outfitters, Inc. “QuantiSense will be at the core of our next generation BI systems, providing a shared platform across all our brands and channels that will enable us to make more informed decisions.”

QuantiSense provides executive dashboards and personalized Retail ScorebooksTM designed to deliver intuitive business graphics that empower users to quickly identify trends, and exception reports to highlight problems and opportunities, as early as possible. Then Retail Playbooks ensure consistent use of best practices for team members ranging from merchandising executives, buyers, allocators and planners to store operations.

Urban Outfitters is an innovative specialty retail company that offers a variety of lifestyle merchandise to highly defined customer niches through over 350 Urban Outfitters and Anthropologie stores in the U.S., Canada and Europe, catalogs and websites; as well as Free People wholesale, which supplies approximately 1,400 specialty and department stores; along with 60 Free People stores, catalogs and websites.

“Urban Outfitters is one of the hottest companies in retail today,” said Jeff Buck, CEO, QuantiSense. “We look forward to empowering their merchandising and store operations teams with software that will help them make better business decisions and streamline the complexities of managing numerous brands and channels.”

About Urban Outfitters, Inc.

Urban Outfitters, Inc. is an innovative specialty retail company which offers a variety of lifestyle merchandise to highly defined customer niches through 194 Urban Outfitters stores in the United States, Canada and Europe, catalogs and websites; 166 Anthropologie stores in the United States, Canada and Europe, catalogs and websites; Free People wholesale, which sells its product to approximately 1,400 specialty stores and select department stores; 60 Free People stores, catalogs and websites, 1 Terrain garden center and website and 1 BHLDN store and website as of December 31, 2011. For more, visit www.urbn.com.

About QuantiSense, Inc.

Based on a decade of experience delivering business intelligence solutions, QuantiSense offers a fresh approach to retail analytics. Using the QuantiSense Decision Orchestration PlatformTM, retailers can finally combine business intelligence with industry best practices to ensure the most profitable merchandising and store operations decisions. With top 10 rankings across 28 categories in the latest RIS Software LeaderBoard for retail technology, QuantiSense is known for its 60-day implementation and high customer satisfaction. Customers including Burlington Coat Factory, Casual Male Retail Group, The Gap, Hallmark Cards, Michaels, Pacific Sunwear, and Restoration Hardware use QuantiSense PlaybooksTM to deliver operational excellence. Visit www.QuantiSense.com.

Contacts:

Ketner Group (for QuantiSense)
Jeff Ketner, 512-794-8876
quantisensePR@ketnergroup.com

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