Herborium Group, Inc. (PINK:HBRM) A New Approach to Awareness Campaigns
A lot of companies traded on the OTC have had runs or spikes due to awareness campaigns, but Herborium Group, Inc. ( PINK:HBRM ) got two good sessions off of announcing one. Yesterday, HBRM closed up 22.22% after the 50% from the previous day, getting it to a closing price of $0.0011. More impressive, the volume reached 133 million shares. Despite the seemingly good market performance, HBRM isn't a particularly convincing investment.[BANNER] The reason for the run-up seems the be the announcement of the beginning of an awareness campaign, which may seem a little desperate by itself; even more so when you consider that HBRM hasn't filed its annual report and the latest available shows a company in a dire state. $1,000 cash; $34,000 total current assets $1.2 million total current liabilities $54.7 thousand net sales $60.8 thousand net loss While percentage-wise the price has increased significantly over the last two sessions, assuming the number of outstanding shares hasn't changed, the market cap of HBRM at the current price would be approximately $330 thousand. It's up to traders to decide how realistic that is.