Virtual Piggy, A Paypal For Minors, Rebrands As Oink After It Buys Domain From Kevin Rose's Milk
December 04, 2013 at 10:01 AM EST
Oink -- a user-review app created by Kevin Rose's startup lab Milk before Milk was acquired by Google and Rose later joined Google Ventures -- never made it past its six-month birthday, but today the name and domain at least are getting another lease of youthful life. Virtual Piggy, a payments service aimed at minors ( COPPA -compliant, with parental controls and an educational bent) is today rebranding as Oink after buying the domain, trademarks and social marks from Milk (not Google) for $57,500.
Oink -- a user-review app created by Kevin Rose's startup lab Milk before Milk was acquired by Google and Rose later joined Google Ventures -- never made it past its six-month birthday, but today the name and domain at least are getting another lease of youthful life. Virtual Piggy, a payments service aimed at minors (COPPA-compliant, with parental controls and an educational bent) is today rebranding as Oink after buying the domain, trademarks and social marks from Milk (not Google) for $57,500.