Datawatch Corporation (NASDAQ-CM: DWCH), a leader in Enterprise Information Management (EIM), today announced the official launching of its new Company Logo and Website, as well as the completion of the Company’s 2008 user conference. The launching of the new Logo and Website, combined with the conference’s focused messaging regarding the growth of the EIM market, demonstrate Datawatch’s commitment to helping companies bridge the existing gap between Business Intelligence (BI) and Enterprise Content Management (ECM) solutions.
New Branding Initiative
This week, Datawatch unveiled a new, upscale blue and red Company Logo, as well as a sophisticated new Website. The new Logo and Website have been designed to illustrate Datawatch’s leadership position in the expanding EIM market. The Website’s streamlined design helps visitors navigate the site to determine how Datawatch solutions quickly and easily fulfill their needs – delivering on the Company’s tag line of “information made easy.”
”Datawatch has always been known as a pioneer in report mining, but our new brand also reflects how we’ve evolved to address the growing customer need and Company opportunity in the EIM space,” said Datawatch Senior Vice President and CMO John Kitchen. “Datawatch quickly and effectively unlocks the information stored in existing reports and documents, allowing companies to utilize and leverage investments they’ve already made. Datawatch solutions turn reports and documents into actionable information – efficiently, seamlessly and cost-effectively."
User Conference Highlights
In addition to launching a new Company Logo and Website, Datawatch successfully completed its 2008 user conference, a three-day event held this week at the Arizona Grand Resort in Phoenix, Arizona. The conference’s theme focused on the convergence of the BI and ECM markets and on customers’ increasing needs for access to all company information and easy-to-use analytic tools that help them make effective business decisions. “Sessions showed how Datawatch solutions are uniquely positioned to address these customer requirements,” said Ken Bero, president and CEO for Datawatch.
Individual sessions addressed:
- The evolution of BI and Content Management into Enterprise Information Management.
- Case studies from healthcare, distribution, financial services and other companies on how they are using information sourced from reports and other business documents for BI and decision support.
- Joint presentations from Datawatch and senior Microsoft personnel on the synergies between SharePoint and Datawatch solutions.
- Sneak previews into upcoming Datawatch technologies that further Datawatch’s product portfolio in the operational BI space.
- Training to help Datawatch customers to extend the use and ROI of Datawatch technology throughout their organizations.
ABOUT DATAWATCH CORPORATION
Datawatch Corporation (NASDAQ-CM: DWCH), a leader in Enterprise Information Management, helps companies make better decisions and solve business problems by simplifying access to information. Unique among EIM vendors, Datawatch transforms the massive amounts of data and documents generated inside or outside a company into actionable insight, without any changes needed to existing systems. Datawatch customers benefit from the right information, in the right context, at the right time. More than 35,000 organizations worldwide rely on Datawatch products including its market-leading Monarch report and data mining solutions. Founded in 1985, Datawatch is based in Chelmsford, Mass., with offices in London, Sydney and Manila. For more information, visit www.datawatch.com.
Datawatch, the Datawatch logo and Monarch are trademarks or registered trademarks of Datawatch Corporation in the United States and/or other countries. All other names are trademarks or registered trademarks of their respective companies.
Contacts:
Lisa G. Kilpatrick, 978-441-2200, ext. 8240
Manager,
Marketing Communications and Public Relations
Fax 978-453-4443
lisa_kilpatrick@datawatch.com
or
Greenough
Communications
Susan Willson, 617-275-6529
swillson@greenoughcom.com
