January 14, 2010 at 09:01 AM EST
New Leaf Brands to Exhibit at 35th Annual NASFT Winter Fancy Food Show in San Francisco
Announces Official Throwdown

SCOTTSDALE, AZ -- (Marketwire) -- 01/14/10 -- New Leaf Brands, Inc. (OTCBB: NLEF) ("Company"), a provider of great tasting, all natural, healthy beverages, announced today that it is exhibiting at the 35th Annual Fancy Food Show in San Francisco, California, January 17-19, 2010. Their booth number is 358.

Produced since 1955, the Fancy Food Shows are North America's largest specialty food and beverage marketplace. Recent shows have attracted nearly 24,000 attendees from every major buying channel, influential trade members, consumer press and media. More than 250,000 products will be featured including confections, cheese, coffee, snacks, spices, ethnic, natural, and organic with 1,300 - 2,500 exhibitors representing over 81 countries.

"We are very excited to present our great tasting, healthy beverages at this premier event. Buyers and consumer advocates from around North America and the world attend this event annually seeking new and innovative products. This is an ideal opportunity to increase our brand awareness to the attendees at this year's Winter Fancy Food Show. We are pleased to be part of this ideal platform for launching our campaign focused on expansion in every major market on the West Coast," stated Eric Skae, New Leaf President and CEO. "We are prepared to challenge any and all Ready To Drink Iced Teas to participate in a 'Bobby Flay' style throw down at our booth number 358 from 10:00 AM-12:00 PM on Monday, January 18. After all, we are 'The Official Beverage of Taste(TM)' and we invite other Ready To Drink Teas to compare our taste to theirs."

About New Leaf Brands, Inc.:

Founded by Eric Skae in 2004 in Orangeburg, New York, New Leaf was created with the vision of providing great tasting, healthy beverages for consumers. New Leaf Tea was the company's first product and was born out of that vision and now is available to consumers in 14 unique flavors and in over 8,000 outlets including restaurants, delis, health food stores, pizzerias and other retail establishments. New Leaf Teas are sweetened with 100% organic cane sugar. For more information, please visit www.newleafbrands.com.

This press release may contain forward-looking statements, made in reliance upon Section 21D of the Exchange Act of 1934, which involve known and unknown risks, uncertainties or other factors that could cause actual results to differ materially from the results, performance, or expectations implied by these forward-looking statements. The Company's expectations, among other things, are dependent upon general economic conditions, continued demand for its products, the availability of raw materials, retention of its key management and operating personnel, its ability to operate its subsidiary companies effectively, need for and availability of additional capital as well as other uncontrollable or unknown factors which are more fully disclosed in the Company's Form 10-Ks and 10-Qs on file with the United States Securities and Exchange Commission.

Contact:

Eric Skae
New Leaf Brands, Inc.
President & CEO
845-365-1570
eric@newleafbrands.com

Alan Sheinwald
Alliance Advisors, LLC
President
914-669-0222
asheinwald@allianceadvisors.net

Mark McPartland
Alliance Advisors, LLC
Vice President
910-686-0455
markmcp@allianceadvisors.net

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