By: PRWeb
fishbat, One of the Nation's Best Online Marketing Companies, Discusses Twitter's Role in the MLB All Star Game

On July 23, fishbat, one of the nation's leading online marketing companies, comments on an article published by the Bleacher Report and examines how social media creates a powerful sense of awareness.

According to a Bleacher Report article posted on July 16th titled "Fan Runs on Field at 2013 MLB All-Star Game, Plans Everything on Twitter," a fan ran across the field during the 2013 All-Star MLB Game. The fan, Dylan Masone, admitted that Twitter prompted the stunt. While live-tweeting from the stadium, Masone bet his followers that he would run across the field if he got 1000 retweets. In a matter of minutes, Masone's retweets climbed above 1000 and he ran onto the field to show his Twitter friends that he was serious.

Justin Maas, vice president of client relations at fishbat, one of the nation's leading online marketing companies, says it's important to understand the power of social media. "The significance here is learning how influential tweets can be," he says.

"Receiving 1000 plus tweets is phenomenal, especially because he was just a normal user. It shows that an engaging idea can trigger responses, fuel an entire campaign and help maximize a company's exposure. Even though what Masone did was inappropriate, it's an example of how viral something can become through social media sharing."

Maas also says that social media can make or break a company. "If done properly, social media for your business can build brand loyalty and keep customers returning for more," he says. "The key to social media is developing creative content that can be easily shared. Interactive content has the potential to get shared out and attract more customers. In this day and age every business on social media sites should have a creative team working on content. It can also help out with sales and customer service. The more dominant your social media presence is, the more attention you will receive."

fishbat, Inc. is a full-service digital marketing and social media agency dedicated to connecting all types of businesses with their target audiences in the most effective and efficient way. Through innovative strategies in social media management, search engine optimization (SEO), branding, web design, mobile app development, reputation management and public relations, fishbat promotes a consistent and professional online voice for all of its clients.

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