New Market Report: Sweet and Savoury Snacks in Georgia
April 24, 2014 at 13:44 PM EDT
Boston, MA -- (SBWIRE) -- 04/24/2014 -- In 2013, increased activity through point-of-sale advertising in the form of promotional stands was visible in the majority of outlets. Such stands are generally displayed by all the major players within the category in order to gain the attention of consumers and influence them into making impulse purchases. The stands are place in the entrance to shops, near to checkouts and in showcases. The trend towards using promotional stands has had a positive effect on sales for Kraft Foods, Qalaqi,...