Whole Foods earnings: Overcoming ‘whole paycheck’ image? By: MarketWatch July 29, 2014 at 12:14 PM EDT It hasn’t been a pretty year for Whole Foods Market. It’s stock has lost about 35%, making it the No. 2 worst S&P 500 performer. Read More >> Related Stocks: Kroger Co Sprouts Farmers Market Wal-Mart Stores, Inc. Whole Foods Market