"Cough, Cold and Allergy (Hay Fever) Remedies in Japan" Now Available at Fast Market Research

Boston, MA -- (SBWIRE) -- 08/28/2014 -- Retail value sales of cough, cold and allergy (hay fever) remedies increased by 1% in current terms in 2013. Despite negative performances in combination products, cough remedies, paediatric products and medicated confectionery, strong growth in antihistamines/allergy remedies (systemic) and decongestants contributed to the expansion of the overall category. The performance of the two sub-categories heavily depends on the level of pollen dispersion in spring. Hay fever caused by the dispersion of cedar and cypress pollen every spring is becoming a serious problem in Japan and more and more people suffer from hay fever during the season. The latter two categories grew primarily because of hay fever in spring 2013. According to the ministry of the environment, the amount of pollen dispersed during spring 2013 was 189% greater on average than the previous spring, and 88% larger than usual. Such weather conditions increased the number of hay fever sufferers who demand for antihistamines/allergy remedies (systemic) and decongestants.