Top N.C. Business Entrepreneurs Share Strategies to Increase Customer Value While Adding Profits to Your Bottom Line in Chapel Hill

Earl Hadden, founder of the 17 Legal Ways organization has assembled six small business experts who will deliver highly relevant presentations and interactive round tables focused on increasing revenue from existing clients. Speakers include Hadden, Diana M. Needham, Marie Snider, Leslie Flowers, Frank Manson, and Liz Losey.

The program includes discussions tied to defining your ideal customer and their value to your business, creating your revenue business model, leveraging customer communication for creating your community and “tribe,” nurturing those relationships, providing world class customer service, and effectively setting goals to ensure success.

“Members of our team have seen clients realize major income growth in the first few months using the techniques we will present. Most small businesses can apply one or two of these strategies and realize dramatic results. Of course the success each participant will realize depends on how committed he/she is to growing their business,” Hadden shares. “If you are serious about growing your business, pursuing continuous improvement with focus on both personal and business skills, is critical to success.”

The inaugural 17 Legal Ways full day business event held last November was highly successful and the reception to this spring event has been enthusiastic.

A few seats remain. Interested business owners can also pay at the door the morning of the event. The investment to attend is $47. Details of the event and registration information can be found at Spring Success Summit.

About 17 Legal Ways to Double Your Income

Earl Hadden started the Small Business Success Project in 2011 to work with small businesses, entrepreneurs and independent professionals. After 30 years working with corporate clients, Hadden observed that many small business owners worked long hours, but didn’t achieve the successes they desired.

“There are over 50 activities that a business owner deals with on a regular basis,” according to Hadden. “They are skilled at a few, usually the one’s about which they are passionate, yet have little or no expertise in the rest. Research has shown that most people in business spend over 80% of their time working on the activities that are not tied to generating revenue.”

In 2014, Hadden worked with a team of top North Carolina business mentors and coaches to develop 17 Legal Ways to Double Your Income, an educational program for businesses from startups to companies with up to $5 Million in sales. The focus is on helping small business owners, independent professionals (realtors, insurance agents, healthcare professionals, financial advisors, etc.), and direct sales reps grow their businesses and revenues quickly.

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