Research and Markets: Consumer Finance in Russia: Capitalising on Opportunities for Growth and the Enormous Potential it Offers

Research and Markets (http://www.researchandmarkets.com/research/0e9c18/consumer_finance_i) has announced the addition of the "Consumer Finance in Russia: Capitalising on Opportunities for Growth" report to their offering.

This research delivers an in-depth and comprehensive overview of the fast-growing Russian consumer finance market and the enormous potential it offers.

Read it and find out the answers to these key questions:

• What are the demographic, economic, and sociocultural factors driving demand for consumer credit in Russia?
• How do you assess the competitive environment and identify the opportunities for growth and expansion?
• Which consumer finance products are in greatest demand?
• Who are the leading players in the Russian consumer finance sector?
• What kinds of marketing/CRM and distribution practices are currently being deployed by the major players?
• How do you identify a market entry strategy that suits your organisation's needs and capabilities?

The Russian consumer finance market has gone through significant developments since 1999. It has doubled in size each year and has provided high returns for its players. This is due to the Russian population's readiness for western-style consumerism and its increasing acceptance of, and demand for, credit as the country's economy grows.

The Russian consumer finance market provides a wealth of opportunities not to be missed out on. Despite witnessing strong growth rates in recent years, Russian consumer finance still offers enormous potential due to the fact that penetration of consumer finance products is relatively low compared to other countries.

Consumer Finance in Russia: Capitalising on Opportunities for Growth is based on months of extensive research into the country's growing consumer finance sector.

Its up-to-date information, commentary, and insights are derived from primary and 'nonpublic' domain sources including the following:

• Interviews with Russian banks
• Case studies of leading European banks active in the market
• Russian media analysis
• Surveys of the Russian consumer finance sector

The report investigates and identifies the credit product lines which offer the greatest potential, and also examines the risks and rewards involved in the provision of consumer finance in Russia.

Key topics analysed include:

• Market Environment
• Regulation, the role of credit bureaux and collections agencies;
• Consumer Finance Product Lines
• Point-of-sale lending, personal loans, credit card usage, cross-selling, motor finance, mortgages, educational loans, distance-selling;
• Product Distribution and Marketing
• Regional expansion, advertising, direct mailing, telemarketing, customer relationship management (CRM);
• Market Entry Strategies
• Acquisition vs. setting up a greenfield operation, participating in initial public offerings;

Key Topics Covered:

PART I: OVERVIEW OF RUSSIA'S CONSUMER FINANCE MARKET

1. Market outlook

2. The consumer finance environment

PART II: THE PLAYERS

3. Player profiles

PART III: TYPES OF CONSUMER FINANCE

4. Point-of-sale finance

5. Personal loans

6. Credit cards

7. Auto finance

8. Mortgages and housing loans

9. Educational loans

10. Distance-selling retail credit

PART IV: CONSUMER FINANCE IN PRACTICE

11. Distribution

12. Marketing

13. Customer relationship management

14. Risk management

PART V: RUSSIAN BANKING - ENTERING THE MARKET

15. Market structure and entry strategies

Companies Mentioned:

• Alfa Bank
• Bank of Moscow
• Bank Societe Generale
• Vostok
• Bank UralSib
• Citibank
• DeltaBank
• DeltaCredit
• Finansbank
• Gazprombank
• Home Credit Finance Bank
• Housing Finance Bank
• Impexbank
• International Moscow Bank
• Investsberbank
• MDM Bank
• Raiffeisenbank
• Renaissance Capital
• Consumer Finance
• Rosbank
• Rusfinance
• Russian Standard Bank
• Sberbank (Savings Bank of the Russian Federation)
• Vneshtorgbank
• Vozrozhdenie Bank

For more information visit http://www.researchandmarkets.com/research/0e9c18/consumer_finance_i.