Will in-store pick-up of online sales pay off for retailers?
November 28, 2014 at 12:45 PM EST
CHICAGO, Nov 28, (Reuters) - Brick-and-mortar merchants are seeking an edge over Amazon.com Inc and other e-tailers this holiday season by encouraging customers to pick up online orders at their local store. But the tactic could raise costs - and create problems managing inventory, retail analysts and consultants said.