USA Olympic Basketball Chair Jerry Colangelo Says Integrity Is the "i" in Winning Gold in London
Integrity in: Commitment, Representing the USA, Personal Conduct -- Essential for Gold

LAS VEGAS, NV and PHOENIX, AZ -- (Marketwire) -- 06/20/12 -- World class basketball skills and the burning hunger to win -- with integrity as the foundation -- are the ingredients for winning the gold in London, espouses USA Basketball's chairman Jerry Colangelo. Colangelo has and will be driving the Integrity message to players representing the USA at the Olympics in London.

"I can tell you Integrity was the predominant theme presented to players and a clear expectation of them at the 2008 games and living by Integrity was a key reason why we won the gold in Beijing. Integrity will again be a loud and prominent theme and in my mind the key to winning in London too," Colangelo said.

For Colangelo, the internationally recognized, highly successful sports executive and businessman who built his career on hand shakes and keeping his word, applying the integrity test to all aspects of his mission and the players will put the team on the golden pedestal.

"My application of integrity is 360 degrees. Plying integrity to win the gold means: integrity in the commitment to do what's right in all aspects of life, to be a good team player, integrity in how we represent our fellow Americans, how we conduct ourselves whether in the public eye or not, being true to family, friends and colleagues and doing the very best possible that we can, while never compromising on integrity," Colangelo explained.

Colangelo has been driving an Integrity awareness campaign for several years including Integrity-themed speaking engagements to graduate students and others. He has presented Integrity speeches at Thunderbird Graduate School of International Management, Arizona State University and University of Arizona as well as at Integrity Summit 2011. Colangelo hosted Integrity Summit 2011 and will host again at Integrity Summit 2012 set for September 14th in Phoenix.

"From my vantage point, integrity is the 'i' in winning. We all have seen and heard about those who ignore integrity and try to take improper short cuts, who secretly use enhancement drugs to win but end up losing, who break the rules and morality, do less to get more and in the end they fail because they didn't base all on integrity," said Colangelo.

In 2009, Colangelo became a national spokesperson for the Merchants Integrity Test, a pre-hire screening tool that is highly effective at screening out high-risk employee candidates. Merchants Information Solutions is a nationally recognized employee screening and ID Theft enterprise solutions company who owns the Merchants Integrity Test.

Colangelo Available for Media Interviews/On-Air Appearances in Las Vegas (July 10, 11, 12)
His time is limited, but every effort will be made to accommodate credentialed media.

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Gregg Ostro
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Brooke Martin
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602.955.5656 x 231

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