Uber Shows The Privacy Wars Are Revving Up
November 19, 2014 at 11:49 AM EST
Uber’s latest PR disaster doesn’t tell us anything we didn’t already know about the company. It is, after all, unabashedly named Uber. Translation: above. Aka: superior. Its brand is absolutely intended to embody and convey all the dastardliness required to get to that lofty perch uber alles. Read More