Novartis Will Add China Sales Reps to Gain Market Share
March 21, 2011 at 06:02 AM EDT
Novartis announced plans to increase its China sales force after the company saw its rate of growth decline in 2010. According to Novartis’ CEO, Joe Jimenez, the company’s revenues dropped to mere double digits last year, following a 30% increase in 2009. Mr. Jimenez did not release specific numbers. The goal of the sales force buildup, he said, is to gain market share. More details.... Stock Symbol: (NYSE: NVS) Share this with colleagues: var switchTo5x=true; stLight.options({publisher:'d7871f5b-67bc-4d30-b66f-1465d0b97213'});