Chris Cunningham Of appssavvy Aims To Change Online Ads
August 15, 2013 at 11:21 AM EDT
Chris Cunningham , appssavvy co-founder and CEO, appeared on CNBC's Squawk Box to discuss how his company aims to correct the issue with innovation in digital online advertising. "Generally, it's called a page-loader impression that generates the ad. You type in a URL. Ads get delivered, but there's no context to