"Jeans in the US" Published
July 29, 2014 at 10:30 AM EDT
Boston, MA -- (SBWIRE) -- 07/29/2014 -- Coloured jeans was one of the strong growth drivers in women's jeans in 2012 and the early months of 2013. Sales of coloured jeans declined first along the coasts, but remained strong in the many parts of the interior of the US. As the coloured jeans trend faded, designers turned to other looks in order to drive sales, and many found success with coated jeans, which can appear like leather at first glance. Coloured jeans provided many consumers with an introduction to a more elevated style. Many jeanswear manufacturers believe that the further development of patterns and styles is likely to continue. Coated jeans is one aspect of this, but pattered jeans with polka dots, floral and animal prints also experienced strong sales in late 2013.