Apple Acquired Search Startup Ottocat To Power The ‘Explore’ Tab In The App Store
April 06, 2015 at 18:41 PM EDT
Apple has slowly been making changes to improve how people search and navigate the App Store. Part of the way it does that is via small acquisitions — some of which stay under the radar for years. TechCrunch has learned that Apple quietly bought a startup called Ottocat some time ago, which had developed a system to organize and surface apps on the app store based on… Read More