More Proof Microsoft (Nasdaq: MSFT) Must Dump CEO Steve Ballmer
Posted on July 03, 2012 at 16:56 PM EDT
You can add the failed acquisition of online advertising firm aQuantive to the mounting evidence that Microsoft Corp. (Nasdaq: MSFT ) should oust CEO Steve Ballmer . Microsoft announced Monday night that it would take a $6.2 billion charge this quarter to reflect the destruction of nearly all of the value of the $6.3 billion deal it made in 2007. The write-down will more than wipe out Microsoft's profit for the June quarter, which analysts had projected to be about $5.25 billion. The deal was supposed to help Microsoft catch up to Google Inc. (Nasdaq: GOOG ) in the race to profit from online search. However, Google's U.S. share of search remains about 67%, aided by its own $3.2 billion acquisition of DoubleClick the same year Microsoft bought aQuantive. Microsoft has managed to increase Bing's share to about 15.4%, but most of its gains have come from search partner Yahoo! Inc. (Nasdaq: YHOO ). And Microsoft continues to bleed cash from search, losing $10.4 billion since 2007 and $2 billion in the past year alone. Google, meanwhile, used its acquisition of DoubleClick to double its profits to $9.7 billion last year. To continue reading, please click here...