INVESTOR ALERT: Investigation of Rocket Fuel Inc. Announced by Glancy Binkow & Goldberg LLP

Glancy Binkow & Goldberg LLP announces that it is investigating potential claims on behalf of investors of Rocket Fuel Inc. (“Rocket Fuel” or the “Company”) (NASDAQ:FUEL) concerning possible violations of federal securities laws. The investigation focuses on certain statements issued by the Company between September 20, 2013 and August 5, 2014, concerning Rocket Fuel’s financial performance.

Please contact Lesley Portnoy at (888) 773-9224 or (310) 201-9150, or at shareholders@glancylaw.com to discuss this matter. If you inquire by email please include your mailing address, telephone number and number of shares purchased.

Rocket Fuel provides artificial-intelligence digital advertising solutions, which deliver highly-automated, digital advertising campaigns across geographies and mobile, social and video digital channels. The investigation is related to allegations that the Company knew but failed to disclose material adverse facts, including that: (1) a large percentage of the ads that Rocket Fuel brokered were being viewed by automated fraudulent computer programs, rather than actual consumers, such that the Company's operations and financial performance were in jeopardy; (2) the Company’s revenue growth was negatively affected by its inability to identify and eliminate “bot” traffic for its customers; and (3) by February 2014, the Company knew that it would miss Wall Street consensus estimates for the quarter as a result of customer concern about inventory quality, among other things. In addition, the Company’s January 2014 secondary offering was designed to enable Company insiders to unload their shares at artificially inflated prices.

On August 5, 2014, after the close of trading, Rocket Fuel announced expected 2014 revenue in the range of $403-$427 million, down sharply from its previous forecast in the range of $420-$435 million. Following this news, on August 6, 2014, Rocket Fuel shares fell approximately 30%, from $24.75 to $17.05 per share.

If you purchased Rocket Fuel shares between September 20, 2013 and August 5, 2014, if you have information or would like to learn more about these claims and have any questions concerning this announcement or your rights or interests with respect to these matters, please contact Lesley Portnoy, Esquire, of Glancy Binkow & Goldberg LLP, 1925 Century Park East, Suite 2100, Los Angeles, California 90067, by toll-free telephone at (888) 773-9224 or by telephone at (310) 201-9150, by e-mail to shareholders@glancylaw.com, or visit our website at http://www.glancylaw.com. If you inquire by email, please include your mailing address, telephone number and number of shares purchased.

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