Chevrolet officially wins the race to integrate “Siri,” the ubiquitous iPhone’s voice activated “intelligent assistant” into its model line, officially launching on February 13 on the youth-oriented Spark and Sonic models, or at least those fitted with the automaker's MyLink infotainment system. Anyone who’s ever had to suffer through the erratic touchscreens and unnatural voice commands with which today’s overly complex automotive multimedia systems punish its users has likely pondered why they can’t be engineered to operate as intuitively as an iPhone, and Apple's new "Eyes Free" feature helps bring that a step closer to fruition.