Gartner Magic Quadrants position vendors within a particular segment based on their completeness of vision and ability to execute on that vision.
The report evaluates the capabilities of vendors that offer comprehensive, end-to-end solutions globally for billing, customer care, rating, charging, mediation and policy management -- referred to in the report as integrated revenue and customer management (IRCM).
For completeness of vision, Gartner notes: "This axis evaluates IRCM vendors on their ability to convincingly communicate their current and future market direction, innovation, customer needs, and competitive forces, and on how well those statements map to Gartner research positions." (1)
Regarding ability to execute, Gartner states: "This axis evaluates IRCM vendors on the quality and efficiency of the processes, systems, methods or procedures that enable their performance to be competitive, efficient and effective, and to positively affect revenue, retention and reputation." (1)
Gartner notes that "Leaders are vendors that would normally be included in shortlists for IRCM solutions for large and midsize CSPs worldwide. They perform profitably, grow their revenue and have a presence in all major markets. Their functionality is above average, and their technology and scalability are leading edge. Leaders also engage in innovative projects and activities, carefully listening to their customer base. They are also engaged in understanding the underlying and emerging patterns/trends in revenue and customer management activities, and direct their R&D resources and investments accordingly." (1)
"With the growth of over-the-top and third-party content providers, traditional CSPs need innovative billing and policy management solutions as well as tools to support a differentiated customer experience to continue to attract and retain new customers and grow their business. We believe our inclusion in the Leaders Quadrant in this Gartner Magic Quadrant report recognizes Oracle's commitment to providing open, integrated, standards-based solutions for billing, policy and customer experience management that enable CSPs to thrive as demand for next-generation content and services continues to grow," said Bhaskar Gorti, senior vice president and general manager, Oracle Communications.
(1) Gartner, Inc., "Magic Quadrant for Integrated Revenue and Customer Management for CSPs," by Norbert J. Scholz, Kamlesh Bhatia and Mentor Cana, November 19, 2012.
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