New Technology Could Lead to More Advertising Revenue for Comcast
December 02, 2013 at 15:47 PM EST
New technology could help Comcast (NASDAQ: CMCSA ) earn advertising revenue from streaming videos. The cable operator is testing technology that lets it insert up-to-date commercials into past episodes of programs that viewers watch through video On Demand services, Reuters reported . Comcast is among the companies that have lost