UPDATE 1-Kanye West gets political action committee, presidential jokes go viral

LOS ANGELES, Aug 31 (Reuters) - Images of Kanye West's face on Mount Rushmore and a potential White House takeover by the Kardashian reality TV clan fired up social media on Monday, a day after the rapper virtually hijacked a rambunctious MTV Video Music Awards (VMA) show as he declared he planned to run for U.S. president in 2020.