Big brands don't mind live Periscope stumbles to reach millennials
November 25, 2015 at 07:00 AM EST
NEW YORK, Nov 25 (Reuters) - When Benefit Cosmetics, a San Francisco-based maker of skin care and makeup, used Twitter's Periscope live-streaming video service to make a product demonstration, a heckler became part of the live show, typing to the presenter, "I can see down your top" even though there was no wardrobe malfunction.